"Run by people with an unrivalled knowledge of Africa and a passion for exploring its most revealing secrets, Journeys by Design can take you to places that other travel companies only dream about.”

Stanley Stewart - Twice winner of the prestigious Thomas Cook Travel Book of the Year Award.

This website is, we hope, the first step towards experiencing an Africa you perhaps dream of.

From the start it has been our aim to show Africa as we know it - diverse, beautiful, raw, urbane - and to do so in a way that caters for the dreams of its visitors, while, at the same time, paying real attention to its people, its land, and to the animals it boasts.

To this end, then, our journeys into Africa are in fact adventures of the spirit, designed to meet the expectations of a specific type of traveller. They are not holidays in the normal sense of the word. They are wondrous, awe-inspiring journeys through habitats that can change the way we look at the world.

Ranging from the highlands of Ethiopia, through the Great Rift Valley of East Africa, and opening out onto the plains of South Africa, these habitats are under threat; and the fact they have survived the unprecedented rise in levels of population, and are indeed now flourishing, is partly due, we believe, to the kind of responsible tourism Journeys by Design has, does, and will continue to promote.

Let us guide you to Africa with a peace of mind borne from our deep understanding of this exceptional continent.